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Thursday, November 9 • 3:30pm - 4:15pm

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How to Use the New Art of Emotional Resonance to Deeply Connect With Prospects in Competitive Markets

There is a mega trend impacting company growth worldwide. It is the fight for ATTENTION. We all crave attention. Attention is the new business currency. Millions of messages come at us faster than ever before, and it confuses the average prospect.

If you are in a highly competitive service-based business, you want your message to be heard. No, wait…you NEED your message to be heard inside their soul. It is what makes the difference between sustainable success and stagnation.

• Understand Emotional Resonance for customer acquisition
• Stand out from the white noise of the competition
• Build deep trust by establishing yourself as a credible expert
• Dominate your market as the go-to authority in your field 

avatar for Gene Hammett

Gene Hammett

Managing Director, Leaders In the Trenches
Gene Hammett works with companies to discover new strategies for growth. From small businesses to large corporations, he presents his ideas on becoming THE choice, not a choice and unleashing the entrepreneurial spirit by activating internal brand ambassadors for companies. Gene’s podcast... Read More →

Thursday November 9, 2017 3:30pm - 4:15pm
Workshop 9 (Room 105)